Project Description

Situation

For 10 years we have been working with MilliporeSigma and Merck KgA in various capacitites and multiple business
units. One of our first projects was developing SEO optimized web copy for the website. We then moved on to high level
messaging campaigns, and branding campaigns.

Solution

Positioning, message development and creative ideation for videos, print and digital tactics.

What we did

Messaging and concept campaigns including print layouts
• eShop campaign
• Print ads and collateral
• Animated videos
• HTML digital banner ads
• HTML email newsletters
• Virtual booth graphics and ads
• Brochures
• Corporate posters
• Trade show graphics

Results

Merck has not disclosed metrics, however the client has been pleased with our work and they continue referring us within their organization to work with different business units in the U.S., France and Germany.

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