How Creatively Implementing Graphic Design Can Improve Your Brand

Iconography and imagery have been used by humans for tens of thousands of years. Humans were using tools for cave drawings as early as 73,000 years ago according to a group of archaeologists, led by Christopher Henshilwood. Their findings were of a symbol resembling that of a modern-day hashtag. This finding was not unique, as many others have surfaced in different parts of the world, thousands of years apart. While neanderthals utilized crude tools such as hand-stencils, modern artists may utilize Adobe Creative Suite, architects drafting software, physicians MRI imaging or X-Rays, and mechanical engineers computer-aided design software to design three-dimensional images of potential products. We have certainly come a long way.

Empower, educate, engage: crafting physician messages that ignite action and drive demand.

Let's talk about marketing devices and drugs to physicians. We all know it can feel dry, overloaded with data, and frankly, a bit of a snoozefest for busy medical professionals. But here's the thing: physician marketing is, at its [...]

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